Bright Blonde Shampoo for Beautiful Color by Oribe

Oribe Signature Complex (Watermelon, Lychee and Edelweiss Flower Extracts) defends hair from oxidative stress, photoaging and the deterioration of natural keratin, all while protecting from the drying, damaging and color-depleting effects of the elements. Pure Violet Pigment and Reflective Pearl corrects brassiness, tones highlights and imparts luminescent brightness and shine. Brightening Complex (Lemon, Ginger Root and Chamomile Extracts) optimizes shade, tonality and luminosity. Coconut and Corn-Derived Cleansers provide gentle yet efficient cleansing so that optimal clarity is maintained for vibrant color. Purple Orchid Extract, known as the flower of longevity, repairs damaged hair, conditions and prevents moisture loss. Swiss Garden Cress Sprouts, high in phyto-nutrients, detoxify and protect the hair from environmental stress factors, pollutants and natural oxidation to help maintain color vibrancy. Flax Extract helps to conserve melanin in the hair follicle. Multi-UV Protection shields hair from the color-depleting, fading and drying effects of the sun’s rays and UV exposure.

Oribe Hair Care began its journey in 2008. Good. Better. Best. Those were the classifications found in all beauty categories except hair care. Daniel Kaner, along with two partners including legendary hairstylist Oribe Canales, saw an opportunity in the professional hair care category to create a brand that offered a unique, boutique perspective within the segment. The brand blends craftsmanship, performance and decades of styling experience from the top of the editorial and salon worlds to create a new category in hair care. Today, Oribe is a best-selling, award-winning brand that has sparked deep connections with its consumers.